This checklist was developed to assist in developing a Web site specifically targeted to your unique business. This should assist you in understanding exactly what your company to develop a successful and effective Web site.
Click on any of the topics to hide/show additional information. (If you are using an older browser version the outlines will already be expanded.) You can check and fill in this form while you are on-line; when you are finished expand all the topics and print it out for future reference.
There's a whole bunch of information here to mouse around with. Folks who have existing web sites and those just considering building one will find the information useful.
Electronic Brochure
Sell Products
Sell Services
Develop Opt-In list for E-mail marketing
Generate leads for sales staff
Keep up with competition
Exposure to an international market
Provide product specifications to customers
Become an online business instead of “bricks and mortar”
Become an online business in addition to “bricks and mortar”
Other
Age Group :
Gender :
Annual Income Range (US$) :
Professions
Businesses
The following is an industry
average:
Design, layout and developing specifications (5%);
Web development and maintenance (50%);
Web marketing and promotion (40%);
Web hosting (5%).
Your total budget - $
Design, layout and development - $
Web development and maintenance - $
Web marketing and promotion - $
Web hosting - $
The following is an industry average:
1 month to develop web site specification and layout, and accumulate content
2 weeks to select design firm and hosting company;
1 – 2 months for website completion;
1 week for testing.
Estimated dates:
Develop website layout & specifications -
Select design & hosting company -
Website construction start -
Completion of project -
We recommend a design consultation with a professional to assist in developing guidelines for your project
Give us an idea of what you would like or provide a website address that represents something you like
Look and Feel
Colors
Navigation Bar
Frames / Non Frames
Graphics / Photos on
Web Pages
Splash Page
Home Page
About Us Page
Contact Us Page
Staff Page
FAQ
Member Only Area
Links to other resources
Employment Page
Location / Maps
Privacy Statement
Calendar of Events
Site Map
Chat Room
Bulletin Board
Testimonials
Photo Gallery
Product Pages
Forms
Company Information
Other
Features
Flash Presentation
Animation
Sounds
Video
JavaScript’s
Mouseovers
(for Navigation Links)
Programming
Administrative Interface
(updatable pages)
Database
Registration / Login
E-Commerce
Shopping Cart
Order Form
Terms & Conditions
Product Pages
approximately how many?
Specials Section
Credit Card Processing
Real-time Online
Process Internally (off line)
Virtual Hosting (shared server)
Co-located Server (your hardware located at the ISP)
Dedicated Server (for high volume traffic)
Firewall
SSL Certificate
Dedicated Connection
Windows Server
Unix/Linux Server
Custom Built Server
Special Software
(try for a name that is short and easy to type)
Domain name http://
Hire an in-house programmer and/or designer
Hire a Web consultant and pay on an hourly basis
Work through a Web Design firm
Set-up the site with password protected, administrative user interface sections
to update, change, add and delete
(Industry averages indicate 60-70% of traffic should come from outside sources; 30-40% should come from Internet sources)
Check all that apply
Outside Sources
Radio, TV, newspaper and magazine advertising
Direct Mail
Referrals and word of mouth
Employee and staff familiarity with website
Display prominently on all company advertising, mailers, letterhead, business cards, etc.
Internet Sources
Search engines and directories
Newsgroups and discussion forums
Web cards
Online press releases
Banner advertising
Link exchanges
Online newsletters
Opt-In E-mail
Auto responders
Other
Please take some time to review sites on the Internet, either within or outside your industry, and select what you consider to be the highest quality sites for your purposes. List the site(s) and what appeals to you.
Website you like:
URL
URL
URL
Website you don’t like:
URL
URL
URL
Now, go back to the top of the page, review your choices, click below to expand all of the outlines and print your selections.
Expand all outlines