"The Internet is the Autobahn of information superhighways without road signs."
You have several ways to advertise your web site. If you are a large corporation you could even advertise your web site on Radio, TV, even take out a full-page newspaper ad. The most economically effective means of advertising your web site are to put your web site address on all your correspondence (like stationery, business cards, flyers, etc.), word of mouth, and list your web site with the Internet search and list sites.
You can request a listing with a search and/or list site by visiting their respective web sites, filling out a form and submitting it. This is a lengthy project and, as you can imagine, rather time consuming. We provide a 'Site Promotion' service - this consists of establishing and embedding "keywords" and "key phrases" in your web pages and submitting your web site particulars to hundreds of search and list engines. If you've already constructed your web site and want it promoted, just let us know. We'll be happy to give you a quote for this service.
Site promotions are critical to the success of most web sites. When prospective customers want information they typically use search and listing sites to search for products and services. You do not have to be in the top ten sites to get traffic, but you do need to be somewhere in those lists.
Above all, be patient. Unless you have a very large budget and/or are very lucky, getting traffic to your web site takes time.